# Jamie Thomson Designer

> Web Design, Graphic Design, Brand Design, and Web Site Rescue


## Posts

- [How to Design Websites That Convert: 7 Proven Steps](https://www.jamie-thomson-designer.com/how-to-design-websites-that-convert-7-proven-steps/): Learn how to design websites that convert with 7 proven steps covering psychology, landing pages, CTAs, trust signals, and tracking. Start improving today.
- [7 Things to Look for in a Graphic Design Service That Most Businesses Overlook](https://www.jamie-thomson-designer.com/graphic-design-services/): So you’re on the hunt for a graphic design service, but you’re not quite sure what separates a good one from a great one. Trust me, you’re not alone. Most businesses, especially those just starting out, end up choosing a design service based on price alone or a pretty portfolio, only to realize later that something important was missing from the deal. Here’s the thing: picking the right graphic design services for your business is about so much more than finding someone who can make things look nice. There are specific qualities and features that can make a huge difference in […]
- [Your Brand Archetype Is a Starting Point, Not a Strategy](https://www.jamie-thomson-designer.com/your-brand-archetype-is-a-starting-point-not-a-strategy/): Archetypes Are Useful. They Are Also Easy to Misuse. Brand archetypes resonate with people because they name something real. When a business owner reads about the Caregiver or the Sage or the Creator and thinks “yes, that is us” — that recognition is meaningful. It points toward something true about how the business sees itself and wants to show up in the world. But an archetype is a starting point. It is a lens, not a plan. And treating it as a finished branding strategy is one of the most common ways small businesses get stuck. What an Archetype Actually Gives […]
- [What Your Font Choice Is Really Saying About Your Brand](https://www.jamie-thomson-designer.com/what-your-font-choice-says-about-your-brand/): Fonts Are Not Decoration If you have ever looked at a well-known brand’s logo and felt something — familiarity, trust, energy, elegance — the typography was doing part of that work. Fonts carry meaning before a single word is read. That meaning is not accidental in the brands we recognize most. It is the result of deliberate decisions about who the brand is for, what it wants people to feel, and how it wants to be understood. For small businesses, this raises a straightforward question: does your font choice reflect something deliberate about your brand — or did it just seem […]
- [The Onlyness Statement](https://www.jamie-thomson-designer.com/the-onlyness-statement/): What Makes Your Business the Only One of Its Kind Every business has competitors. Every business operates in a category. And in most categories, there are multiple options that look similar on the surface — similar services, similar pricing, similar language on their websites. The Onlyness Statement is a tool that cuts through that similarity. It asks you to articulate, in a single clear sentence, what makes your business the only one of its kind for the customers you most want to serve. That is a harder question than it sounds. And the difficulty of answering it is often the most […]
- [The Business Commitment Matrix](https://www.jamie-thomson-designer.com/the-business-commitment-matrix/): The Business Commitment Matrix helps small businesses align their purpose, offer, and values with who their customers are, what they want, and how they expect to be treated — side by side.
- [The Business Blueprint](https://www.jamie-thomson-designer.com/the-business-blueprint/): What the Business Blueprint Is For The Business Blueprint is a one-page tool designed to help small businesses see their business clearly before making branding decisions. Branding works best when it is grounded in how a business actually operates — who it serves, what it offers, how it earns, and what it costs to deliver. Without that foundation, branding can feel unmoored from reality. The Business Blueprint creates that foundation in a single view. Why a Single Page Matters Most small business owners carry a lot of detail in their heads. The Blueprint asks you to slow down and put the […]
- [Meet Jamie Thomson — Brand Designer and Artist](https://www.jamie-thomson-designer.com/meet-jamie-thomson-brand-designer-and-artist/): Meet Jamie Thomson — brand designer and artist based in Royal Oak, Michigan. Learn about the unconventional path from psychology to design, and the work behind Jamie Thomson Designer.
- [Branding for Services and Products](https://www.jamie-thomson-designer.com/branding-for-services-and-products/): Explore how branding works differently for services and products, and how small businesses can apply branding to both with clarity and consistency.
- [Visual Identity for Small Businesses](https://www.jamie-thomson-designer.com/visual-identity-small-businesses/): Learn what visual identity means for small businesses and how color, typography, and design systems support clarity and consistency.
- [Developing Your Brand Voice and Messaging](https://www.jamie-thomson-designer.com/developing-your-brand-voice-and-messaging/): Learn how to develop a clear brand voice and messaging so your communication feels consistent, intentional, and aligned with your audience.
- [Applying Your Brand to Customer Experience](https://www.jamie-thomson-designer.com/applying-your-brand-to-customer-experience/): Learn how to apply your brand to customer experience so every interaction reflects your values, builds trust, and feels consistent.
- [Applying Your Brand to Content (Blog, Social, Email)](https://www.jamie-thomson-designer.com/applying-your-brand-to-content/): Learn how to apply your brand to blog posts, social media, and email so your content stays consistent, recognizable, and aligned.
- [Applying Your Brand to Your Website](https://www.jamie-thomson-designer.com/applying-your-brand-to-your-website/): Learn how to apply your brand to your website so messaging, design, and structure work together to create clarity and trust.
- [Branding as a Decision Making Framework for Small Businesses](https://www.jamie-thomson-designer.com/branding-as-a-decision-making-framework/): Why Branding Is More Than Marketing Branding is often treated as something separate from daily business decisions. It is viewed as marketing, design, or messaging rather than a practical tool. For small businesses, this separation creates unnecessary friction. When branding is disconnected from decision-making, choices become reactive and inconsistent. When branding is understood as a framework, it becomes a way to evaluate decisions before they are made. What a Branding Framework Actually Does A branding framework provides context. It helps you answer questions like: Does this align with who we are? Is this right for our customer? Does this support our […]
- [How Branding Builds Trust, Loyalty, and Perceived Value](https://www.jamie-thomson-designer.com/branding-builds-trust-loyalty-value/): Why Trust Is at the Center of Branding For small businesses, trust is one of the most valuable assets you can build. Customers are often deciding not just what to buy, but who to believe, who to rely on, and who feels safe to invest in. Branding plays a central role in this process. It shapes first impressions, sets expectations, and influences whether customers feel confident moving forward. How Branding Builds Trust Over Time A single interaction rarely creates trust. It develops through repeated signals that feel consistent and aligned. Consistency creates reliability When your messaging, visuals, and behavior align across […]
- [The Advantages and Constraints Small Businesses Face When Branding](https://www.jamie-thomson-designer.com/the-advantages-and-constraints-small-businesses-face-when-branding/): Why Small Business Branding Is Different Branding advice is often written with large companies in mind. Big budgets, dedicated teams, and long timelines are treated as the norm. For small businesses, this can make branding feel intimidating or out of reach. In reality, small business branding operates under a different set of conditions. Those conditions include both limitations and unique advantages. Understanding both is essential to building a brand that feels realistic, sustainable, and effective. The Built-In Advantages Small Businesses Have Small businesses often underestimate the strengths they already bring to branding. Closer relationships with customers Small businesses tend to interact […]
- [What Branding Really Means Beyond Logos and Appearance](https://www.jamie-thomson-designer.com/what-branding-really-means-beyond-logos-and-appearance/): Why Branding Is Often Misunderstood When small businesses think about branding, the conversation often starts and ends with a logo, colors, or a website refresh. While those elements are part of branding, they are not the whole story. Branding is not just what your business looks like. It is how your business is understood, remembered, and experienced. It is how your customers experience your brand.  Visuals support that understanding, but they do not create it on their own. This misunderstanding is common, especially among small businesses juggling many responsibilities at once. Design feels tangible and immediate. Strategy can feel abstract. In […]
- [Branding for Small Businesses : A Practical Guide](https://www.jamie-thomson-designer.com/branding-for-small-businesses-a-practical-guide/): Why Branding Matters for Small Businesses Branding is often described as a logo, a color palette, or a set of typefaces. For small businesses, branding is really about clarity. It is understanding who you serve, what you stand for, and how you communicate that consistently across everything you do. When your brand is clear, customers feel that your business understands them. Your marketing becomes easier. Your offers make more sense. Your website becomes more effective. You make decisions with more confidence. A strong brand helps you: build trust quickly stand out in a crowded marketplace attract the right customers and filter […]
- [How (and Why) to Define Your Ideal Customer as a Small Business](https://www.jamie-thomson-designer.com/how-to-define-your-ideal-customer-as-a-small-business/): Why Your Ideal Customer Comes First Brand decisions only work when they are aligned with the people you are trying to reach. That alignment influences your message, tone, visuals, website structure, and even the offers you present. Understanding your ideal customer helps you: write clearer messaging choose visuals that attract the right audience build a website around real questions focus your marketing avoid trying to appeal to everyone Small businesses have an advantage here. You interact closely with your customers every day. Now you are simply documenting what you already know. Step 1: Look at Your Current Best Customers If you […]
- [How to Use Customer Empathy Maps to Clarify Your Brand](https://www.jamie-thomson-designer.com/using-customer-empathy-maps-to-strengthen-your-brand/): What Is a Customer Empathy Map? A customer empathy map is a simple diagram that helps you understand four things about your ideal customer: what they think what they feel what they see what they do or say It is not a complicated research document. It is a structured way to capture what you already know about your customers and uncover what you may not have articulated yet. An empathy map helps you understand your customer’s world so you can communicate in a clearer, more meaningful way. Once you begin filling one out, decisions about branding, messaging, and content often become […]
- [The Power of Typography in Logo Design: 20 Famous Fonts That Define Iconic Brands](https://www.jamie-thomson-designer.com/the-power-of-typography-in-logo-design-20-famous-fonts-that-define-iconic-brands/): Discover the power of typography in logo design with our in-depth look at 20 famous fonts that define iconic brands. Learn how the right typeface can elevate your brand identity.
- [Website Designs](https://www.jamie-thomson-designer.com/website-designs/): A look back at some of my web designs.  https://vimeo.com/753051048 Second Design  Website  Website developed and designed on WordPress with Elementor page builder.   Customer returned for revamp of site after several years.   https://vimeo.com/753042370 Single Page Website Design Webpage designed and developed with Divi on WordPress  https://vimeo.com/799605237 Your Law Geek Functional Solo Entrepreneur Site ready to work for you.  Built on WordPress and Elementor.  https://vimeo.com/753062970 Interior Designer Web Design Visual display of images biggest priority of the site.  Modern, clean design to match the modern clean design.  https://vimeo.com/799601087 MOXXI Desktop Site One Page website design built in Divi in WordPress.  Desktop view.  […]
- [Logo Designs](https://www.jamie-thomson-designer.com/logo-designs/): A look back at some of my logo designs.  Click on the image for a full view.  All New Gallery Related Projects
- [Tech Startup Brand Design & Development](https://www.jamie-thomson-designer.com/tech-startup-brand-design-development/): The Customer: CodeBaby AI Avatar Tech Company with Startup Energy While CodeBaby technically has been around for some time, the injection of new energy, new funding, and new direction energized it to the level of a brand new start up.  I met the owner and CEO when I was asked to design a new logo for them, little knowing what was in store for both of us.  Category: Technology, StartUp, SaaS Deliverable Logo, Branding, Website. Web Design, Marketing Collateral, Consultation, Advisory Board Relevant Skills Adobe Illustrator, Adobe Photoshop, Adobe XD, WordPress, Elementor Adobe XD UI design for tech start up The […]
- [Brand Archetypes Overview](https://www.jamie-thomson-designer.com/brand-archetypes/): What are Brand Archetypes? Have you ever noticed certain themes in the characters you watch in movies and television or read about in books?  Have you seen similar themes repeated in popular culture and art?   You’re noticing archetypes : a deeply symbolic and widely recognized character type that represents basic feelings and motivations.  Our brains naturally want to take shortcuts to organize information – and archetypes, in essence, are an encapsulated short cut.   Where did Brand Archetypes originate?  Archetypes were studied by psychiatrist Carl Jung in the early 20th century. Archetypes, he suggested, were inborn tendencies that play a role in influencing human […]
- [Lover Brand Archetype](https://www.jamie-thomson-designer.com/lover-brand-archetype/): The lover brand archetype, also known as partner, friends, enthusiasts, sensualists, team builders, and harmonizers aim to attain intimacy and partnership.  Their aims are to experience sensual pleasure, human love, and aesthetic appreciation.  Express appreciation for the special moments, places, things in life. 
- [Ruler Brand Archetype](https://www.jamie-thomson-designer.com/ruler-brand-archetype/): Your brand is the Ruler Brand Archetype- ready to learn how to use it? Understand the Ruler Archetype: The Ruler (or the Leader) is an authority figure that isn’t afraid to take control. Politically savvy, well-connected, and a natural leader, this archetype understands how people and power function. They use their talent for leadership to create prosperity by exerting their control or creating structures and systems.  The orderly ruler has a nagging fear of chaos or being overthrown by their “subjects,” which, at it’s worst, can lead them to become quite controlling and tyrannical. Under usual circumstances, the Ruler leads responsibly and uses their talents […]
- [Innocent Brand Archetype](https://www.jamie-thomson-designer.com/innocent-brand-archetype/): Your brand is the Innocent Brand Archetype- ready to learn how to use it? Understand the Innocent Archetype: Like a young child, the Innocent is bright, open-minded, happy, and generally full of positivity. They notice the good in the world, even if others sometimes struggle to see the light. They may be attracted to nostalgia and vintage or minimalism trends – ways to express needs for simpler, kinder times. Known for being kind, trusting, and unpretentious, they fear punishment and need validation. The dark side of their sunny outlook is that their naivety can make them too trusting. The Innocent lights up a room and […]
- [Explorer Brand Archetype](https://www.jamie-thomson-designer.com/explorer-brand-archetype/): Your brand is the Explorer Brand Archetype- ready to learn how to use it? Understand the Explorer Archetype: The Explorer (or the Seeker) blazes their own trail, always with the intention of going where no one has gone before. These independent self-starters don’t conform to traditional notions of life, preferring to go their own way. They hope to improve the world with their discoveries but have a nagging fear of being penned in by an unfulfilling life. Sometimes their desire to fight conformity can make them more of a misfit or outcast than an adventurer. Though they may look like they wander aimlessly, […]
- [Jester Brand Archetype](https://www.jamie-thomson-designer.com/jester-brand-archetype/): Your brand is the Jester Brand Archetype- ready to learn how to use it? Understand the Jester Archetype: The Jester usually acts as the life of the party, using their playfulness to brighten others’ days. Unafraid to be innovative or outspoken, this archetype lives in the moment, often using their humor to conquer the hearts and minds of others. Sometimes the Jester’s joy hides an inner sadness, as they find themselves bored by normalcy and fear they will bore others. This can lead them to waste their lives, losing themselves in frivolity. They may also take the joke too far- insulting or offending […]
- [Hero Brand Archetype](https://www.jamie-thomson-designer.com/hero-brand-archetype/): Your brand is the Hero Brand Archetype- ready to learn how to use it? Understand the Hero Archetype: The Hero is always willing to fight— metaphorically or literally—for the underdog. Their strength, bravery, boldness, and discipline means they often become champions of those weaker than themselves. Their willingness to dig in and work when things get hard inspires those around them. Always aiming to prove their prowess, the Hero abhors being weak, vulnerable, or cowardly. Sometimes they overcompensate for any shortcomings by becoming dictatorial or seeking out a fight. But at their core, Heroes will prove their worth through courageous acts and mastery that improves the […]
- [Magician Brand Archetype](https://www.jamie-thomson-designer.com/magician-brand-archetype/): The magician brand archetype also known as the visionary, innovator, alchemist seeks knowledge of the fundamental laws of how the world or universe works and to apply these principles to getting things done.  They seek to develop a vision and realize it and are masters of transformation.  When things go wrong, Magician brand archetypes look inward to change themselves (If you want to change your world, you begin with changing your own attitudes and behaviors)
- [Sage Brand Archetype](https://www.jamie-thomson-designer.com/sage-brand-archetype/): Your brand is the Sage Brand Archetype- ready to learn how to use it? Understand the Sage Archetype: The Sage puts a premium on learning, using their methodical and objective nature to understand the world. You can often find them bettering themselves reading books, taking classes, or debating a concept. This archetype always seeks to find the truth by using their sharp mind to sift through the noise. Their main fear is being misled or realizing that they are ignorant of a topic. Since the Sage lives in their head, they frequently get stuck overthinking, experiencing what is called ‘analysis paralysis’.   Sometimes they’re all study […]
- [Rebel Brand Archetype](https://www.jamie-thomson-designer.com/rebel-brand-archetype/): Your brand is the Rebel Brand Archetype- ready to learn how to use it? Understand the Rebel Archetype: The Rebel isn’t afraid to step outside the norm and shake things up when they see the opportunity to change the world for the better, even if such change is uncomfortable. These passionate idealists can come across as jarring when they set their mind to a cause. They aren’t afraid of tearing down the current system in order to create a better one. Ultimately, the Rebel fears being powerless because it keeps them from fulfilling their vision of progress. Sometimes they go too far, having a […]
- [Level C Brand Strategist Masterclass 2](https://www.jamie-thomson-designer.com/level-c-brand-strategist-masterclass-2/): Last week, I put my word for 2021 into action and completed Level C’s Brand Strategist Masterclass 2. I haven’t mentioned my 2021 word here yet but it’s collaborate– something I used to do a lot more in previous roles than I do now as a solo entrepreneur. I used to work a lot on interdisciplinary teams – as a pscyhologist, when I was working in retail, when I was volunteering at the Brevard Zoo, and when I was working at DigiDonkey in Cocoa Village, and it is truly one of my favorite things to do. Boy do these Masterclasses offer […]
- [Everyman brand archetype](https://www.jamie-thomson-designer.com/everyman-brand-archetype/): Your brand is the Everyman Brand Archetype- ready to learn how to use it? Understand the Everyman Archetype: The Everyman (sometimes referred to as the Girl or Guy Next Door) comforts others by virtue of their authenticity, honesty, and hardworking nature. They’re happy to support and collaborate with others because of their belief that all people should have equal rights and opportunities. They are secure in their own qualifications, yet able to acknowledge the expertise of everyone else at the table as their equal.   This archetype’s deep need to belong can leave them anxious that they’ll be left out or stand out from the crowd. […]
- [Skin Care Brand Identity](https://www.jamie-thomson-designer.com/desert-jewel-esthetics/): The Customer: Desert Jewel Esthetics Small business aesthetician Desert Jewel Esthetics was a small esthetic salon offering full body waxing, skin care, and lash extensions. It serviced men and women. The main focus was healthy, beautiful skin. Category: Health & Beauty, Esthetics Deliverable Logo, Branding, Website. Social Media Graphics Relevant Skills WordPress, Divi Builder, WooCommerce, Adobe CC, Canva The Brief Feminine and Professional Desert Jewel Esthetics was ready for a full brand makeover.  Being based in Arizona, a “desert jewel” is a succulent and they wanted it to feature prominently in logo and brand design.  Color choices needed to reflect luxury, […]
- [Event Planner - Web Graphic Design](https://www.jamie-thomson-designer.com/madhatter-promotions/): The Customer: Mad Hatter Promotions Dynamic, jovial event planner Mad Hatter Promotions is run by Gary Haas who organizes, promotes and hosts, events including bicycle bar tours, pirate parties, and bar hops in the Melbourne and Cocoa Village, Florida area. Energetic, fun parties, social events, networking activities and just plain fun! “A Society of Adults, Single or Otherwise, Community Connected & Involved.” Very often benefitting charities, local and far reaching. Category: Entertainment, Events Deliverable Website, Landing Page, Graphic Design Relevant Skills HTML/CSS, Page Layout, Adobe Design Suite, Canva The Brief Legacy customer, uninterrupted service Gary’s site began as a redesign in […]
- [NonProfit Organization Graphic Design, Web Maintenance](https://www.jamie-thomson-designer.com/mpbcga-nonprofit-organization/): NonProfit Organization Graphic Design, Web Maintenance The Customer: Nonprofit organization for education and advocacy Metaplastic Breast Cancer Global Alliance is run entirely by volunteers.  This grass-roots patient organization was started by a team of women, all diagnosed with metaplastic breast cancer, who are dedicated to helping to improve the outcome for all women in this community. The mission of this alliance is to help consolidate knowledge and support research into Metaplastic Carcinoma of the Breast. This rare and aggressive form of breast cancer is often chemotherapy resistant and due to lack of treatment options is associated with a poor survival rate. […]
- [The Trainer's Table](https://www.jamie-thomson-designer.com/the-trainers-table/): Health & Wellness Start Up Brand Design The Customer: The Trainer’s Table Start Up Branding The Trainer’s Table is a different approach to sports massage therapy, targeting non-traditional massage clients by catering to their needs and purchasing habits. The business model is based around the gap between services provided by traditional massage therapists, chiropractors, and physical therapists for the casual athlete. The primary service of The Trainer’s Table is a 20 minute no-appointment, walk-in, clothes on, open room, pre/post workout, facilitated stretching routine, using Proprioceptive Neuromuscular Facilitated (PNF) stretching, compression, traction, range of motion joint mobilization, active and passive trigger-point modalities […]
- [Caregiver Brand Archetype](https://www.jamie-thomson-designer.com/caregiver-brand-archetype/): Your brand is the Caregiver Brand Archetype- ready to learn how to use it? Understand the Caregiver Archetype: The Caregiver loves to act as a mentor or guide, supporting and defending those around them. Usually consistent, trustworthy, and responsive, this archetype is a shoulder to lean on in times of trouble. They’ll protect and care for anyone that falls into their circle. Since the Caregiver wants to be of service to others, they fear being selfish or ungrateful. Such fears often lead them to be exploited by people, becoming a martyr to the needs of others. Overall the compassion and generosity of this archetype makes […]
- [Creator Brand Archetype](https://www.jamie-thomson-designer.com/creator-brand-archetype/): Your brand is the Creator Brand Archetype- ready to learn how to use it? Understand the Creator Archetype: The Creator has a knack for bringing order to chaos through beauty, functionality, or both. This archetype is intensely creative and quite persuasive. Their desire to create is often expressed through taking something existing and deconstructing it and creating something better – that works more efficiently, with better aesthetics, or simply more in line with how they think it should work. Always on the hunt for excellent solutions to the world’s disorder, the Creator worries that their ideas or creations will end up being mediocre rather than […]
- [Brand Archetype Quiz](https://www.jamie-thomson-designer.com/brand-archetype-quiz/): Take the brand archetype quiz to discover your unique advantages and how to best reach your ideal customers.  
- [The Psychology of Website Content](https://www.jamie-thomson-designer.com/the-psychology-of-website-content/): What do most of us want our websites to accomplish? Establish trust and confidence in order to Convert browsers into customers So the biggest question we need to answer today is, how do we get the person who clicks on our website to go from merely curious to motivated? Looking at Website Content through a Convenient Framework Maslow’s hierarchy of needs, offers a good framework to look at while thinking about the big picture of the psychology of your website content and how to build trust with your potential website customer in order to turn them into a paying customer. His […]
- [Royal Oak High School Band and Orchestra Trip](https://www.jamie-thomson-designer.com/walt-disney-world-trip/): I volunteer! as….Chaperone? So I might have mentioned I have a teenager before. Once or twice. She’s a delight most of the time. The rest of the time she reminds me too much of me (I can hear the parents out there nodding from here). I do not, however, usually put myself willingly into the company of many, many teenagers. Yet, here I am – about to embark on a week long trip with lots of them. To top it off, I will be responsible for them. Yes, you read that right. Some things mean a lot to me So, how […]
- [Blue Light Special : Brilliant Blue Designs' Brand Story](https://www.jamie-thomson-designer.com/blue-light-special-our-brand-story/): quick note- this is a repost of an article originally posted on https://brilliantbluedesigns.com musing about where and why “blue” became so important to me in the branding process. Someday soon I will go into why I am slowly moving away from blue and blue only – but suffice it to say, it has one part to do with COVID-19 and a deep felt need for more variety and color in my life and one part to do with a need to reclaim my own name. Actually- maybe I don’t need to write that other article after all. What’s the significance of […]

## Pages

- [Sitemap](https://www.jamie-thomson-designer.com/sitemap/)
- [Newsletter Archive](https://www.jamie-thomson-designer.com/newsletter-archive/):      
- [Branding for Small Business](https://www.jamie-thomson-designer.com/branding-for-small-business/): Branding is more than a logo. It is the way your business communicates, behaves, and builds trust with real people. This hub brings together practical guides, worksheets, and tools to help small businesses understand their customers, define who they are, and express their brand clearly and consistently. Read the Practical Guide View all Branding Resources Start Here If you are not sure where to begin, these three guides will walk you through the foundations of small business branding in a calm, step-by-step way. Branding for Small Businesses – A Practical Guide Get a clear overview of what branding really is, why […]
- [Accessibility statement](https://www.jamie-thomson-designer.com/accessibility-statement/): Accessibility Statement for https://jamie-thomson-designer.com Brilliant Blue Designs LLC is committed to ensuring digital accessibility for people with disabilities. We are continually improving the user experience for everyone and applying the relevant accessibility standards. Conformance status The Web Content Accessibility Guidelines (WCAG) defines requirements for designers and developers to improve accessibility for people with disabilities. It defines three levels of conformance: Level A, Level AA, and Level AAA. Brilliant Blue Designs LLC is making constant efforts to improve the accessibility of its site and services in the belief that it is our collective moral obligation to allow seamless, accessible, and unhindered use […]
- [Services I Offer](https://www.jamie-thomson-designer.com/services/): What I Can Help You With Services I Offer Web Design Think of your website as your virtual storefront or office. With each paragraph and photo you have a chance to connect with your customers. How can we make your website work better for you? Help with Web Design Brand Design and Logo Design Visual brand identity can mean everything from your first logo to a complete visual strategy across all aspects of your company to a thoughtful refresh of a traditional logo. What visual identity does your brand need? Help with Logo Design Graphic Design Everything from surface and package […]
- [Web Maintenance](https://www.jamie-thomson-designer.com/services/web-maintenance/): For Smooth Web Performance Web Maintenance Rescue for when things fall apart Sometimes Websites Need Help While websites can (and should!) be updated often, many of us like to think of them as something we can fix and forget.  Unfortunately, when we do that, much like many things in life, things tend to break. I can help when things go wrong.  Actually, I can be there long before things go wrong in the first place Regular content updates Sometimes DIY just isn’t worth it We are all familiar with the term “time is money” but if you work for yourself, you […]
- [Jamie Thomson Strategic Design](https://www.jamie-thomson-designer.com/): Jamie Thomson: Strategic Brand Design I design brands that connect I bring training & experience in design and brand strategy to help you connect to your desired audience- your customers!  My background in psychology further helps me understand how to design web and marketing materials to appeal to the mind of the consumer. Contact Me What I Can Help You With Web Design Think of your website as your virtual storefront or office. With each paragraph and photo you have a chance to connect with your customers. How can we make your website work better for you? Help with Web Design […]
- [Logo Design](https://www.jamie-thomson-designer.com/services/logo-design-pricing/): iconography Logo Design Why is your logo important? Your Logo = Immediate Recognition Your logo is a great first step in the strategy and design of your brand.  It is the first signal of “who” and “what” your company is – in other words, it clues people in to the identity of your brand. Your logo sets the tone for everything, and since it can be applied across all mediums – on social media networks, emails, print advertisements –  consistency with how it looks is super important so people should know exactly what they’re getting. Every touchpoint is important A Logo […]
- [Appointment scheduler](https://www.jamie-thomson-designer.com/appointment-scheduler/): Appointment Scheduler Use this to schedule a 30 minute Zoom call to discuss your needs with me.  We can discuss prices, scope and set a plan for delivery within that time – if we need more time, we can schedule another meeting at that time. Thank you! 
- [Important Links - Landing Page](https://www.jamie-thomson-designer.com/instagram/): Important Links Facebook Linkedin Instagram Pinterest Contact Me Schedule Now What I Can Help You With Web Design Think of your website as your virtual storefront or office. With each paragraph and photo you have a chance to connect with your customers. How can we make your website work better for you? Help with Web Design Brand Design and Logo Design Visual brand identity can mean everything from your first logo to a complete visual strategy across all aspects of your company to a thoughtful refresh of a traditional logo. What visual identity does your brand need? Help with Logo Design […]
- [Cookie Policy](https://www.jamie-thomson-designer.com/cookies/): Brilliant Blue Design’s Cookie Policy Last updated: Nov. 20, 2025 Brilliant Blue Designs LLC (“us”, “we”, or “our”) uses cookies on https://jamie-thomson-designer.com website (the “Service”). By using the Service, you consent to the use of cookies. Our Cookies Policy explains what cookies are, how we use cookies, how third-parties we may partner with may use cookies on the Service, your choices regarding cookies and further information about cookies. What are cookies Cookies are small pieces of text sent to your web browser by a website you visit. A cookie file is stored in your web browser and allows the Service or […]
- [Brand  Strategy](https://www.jamie-thomson-designer.com/services/brand-strategy-consultation/): Solid foundations to build on Brand Strategy Why is brand strategy important? Brand Strategy = Brand Consistency What do I mean when I say brand strategy?  At it’s very core. a strategy details what you want something to do or to accomplish.  A brand strategy then, is a plan for what you want your brand to accomplish.  When you have that nailed down, it makes everything else fall into place more easily. Your  brand strategy defines what you stand for, a promise you make, and the personality you convey. As Marty Neumeier states, “Your brand isn’t what you say it is. […]
- [Frequently Asked Questions](https://www.jamie-thomson-designer.com/frequently-asked-questions/): FAQ If you don’t see your question here, reach out. I’m happy to help. Jump to: Working Together  ·  Websites and Maintenance  ·  About Jamie  ·  About the Business Working Together Do I have to meet in person for branding, web design, or logo work? No. Most projects run entirely through phone and video calls. Many of my clients aren’t local, and even local clients often prefer working remotely. If you call or text, please leave a message — you’re reaching a personal mobile, and I may be in a meeting, deep in a project, or walking my two pugs. Do […]
- [visual design / graphic design](https://www.jamie-thomson-designer.com/services/graphic-design-logo-design/): Striking Visual Design Graphic Design For a strong visual impact Brand Visual Consistency I can help advise you on how best to use your brand visuals to advertise on products, to sell yourself, your company, and your brand. Why hire a graphic designer with a solid foundation in brand knowledge? A brand specialist graphic designer can help you keep good design across every platform, can help you keep brand consistency, and knows how the visual impact of your brand combines with the overall personality of your image – which increases your chances of meaningful (and profitable) connections with your intended customers.  […]
- [Website Design](https://www.jamie-thomson-designer.com/services/website-design/): Your Online Presence Website Design Design & Refresh Flexible, Individual Web Design Website design is your first step to presenting yourself and your company to your customers or target audience online.  From start to finish we will work together to make sure we get your site just right. Whether it’s your first site or a refresh of an existing site, I have you covered. I spend time researching target customers and markets as well as competitors’ sites to make sure your site works the absolute best it can for you. I do my best to stay current on current knowledge on […]
- [FTC Disclosures](https://www.jamie-thomson-designer.com/disclosures/): Disclosures FTC Disclaimer Brilliant Blue Designs receives compensation from some of the hosting companies or graphic design resources listed on this site.  This means I earn a commission every time you make a purchase by following my link.  It works just like ads in magazines or a commission earned by a salesman. I believe in honesty and work very hard to ensure that I produce accurate reviews on hosting and services. If you find my reviews helpful, please help support by purchasing via the affiliate links.  It will never cost you more money, instead in some cases, it will offer you special […]
- [Privacy Policy](https://www.jamie-thomson-designer.com/privacy-policy/): Privacy Policy Brilliant Blue Designs LLC Privacy Policy This privacy policy discloses the privacy practices for brilliantbluedesigns.com, jamie-thomson-designer.com and it’s subdomains. This privacy policy applies solely to information collected by this web site. It will notify you of the following: What personally identifiable information is collected from you through the web site, how it is used and with whom it may be shared. What choices are available to you regarding the use of your data. The security procedures in place to protect the misuse of your information. How you can correct any inaccuracies in the information. Information Use, Collection, and Sharing […]
- [Terms of Service](https://www.jamie-thomson-designer.com/terms-of-service/): Terms of Service Comprehensive Terms of Service for Brilliant Blue Designs The following Terms and Conditions of Service apply to all products and services provided by Brilliant Blue Designs, LLC (hereafter referred to as Brilliant Blue Designs) and Jamie Thomson.  Brilliant Blue Designs is the legal LLC for Jamie Thomson and the two terms will henceforth be used interchangeably.   I believe in honesty and work very hard to ensure that I produce accurate reviews on hosting and services. If you find my reviews helpful, please help support my by purchasing via my affiliate links.  It will never cost you more money, instead […]
- [About Jamie Thomson](https://www.jamie-thomson-designer.com/about/): About Me About Jamie Thomson: Brand Design With Insight and Strategy Hello! I am Jamie Thomson, and I have been working in digital design since 2012. I know that creating and refining your visual brand is intensely personal. My aim is to make that journey smoother as we bring your vision to life. I am a former psychologist, a trained designer, and a certified brand architect. That combination makes me uniquely prepared to take the time to listen and get to know exactly what will suit you and your business and tailor the design process to you. My Mission I aim […]
- [Contact](https://www.jamie-thomson-designer.com/contact/): Contact Me Get In Touch Facebook Linkedin Instagram Twitter Pinterest Email: jamie@brilliantbluedesigns.com Text: 321-474-4830 Use the calendar to schedule a 30 minute Zoom call to discuss your needs with me.  We can discuss prices, scope and set a plan for delivery within that time – if we need more time, we can schedule another meeting at that time. Thank you! 
- [Blog](https://www.jamie-thomson-designer.com/blog/)

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